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Reinventing virtual events : how to turn ghost webinars into hybrid go-to-market simulations that drive explosive attendance /

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"GTM Games creates hybrid events that are compelling and use innovative techniques like mash-ups and role reversals. It's invite only and membership based. This book will be a playbook on how to revamp and innovate with virtual events by an in-demand company making waves in this space. Jul...

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Bibliographic Details
Main Authors: Michael, Justin (Author), Nimchinski, Julia (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2023]
Subjects:
Teleconferencing.
Business meetings.
Special events > Planning.
Online Access:Connect to the full text of this electronic book
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