Reinventing virtual events : how to turn ghost webinars into hybrid go-to-market simulations that drive explosive attendance /

"GTM Games creates hybrid events that are compelling and use innovative techniques like mash-ups and role reversals. It's invite only and membership based. This book will be a playbook on how to revamp and innovate with virtual events by an in-demand company making waves in this space. Jul...

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Bibliographic Details

Main Authors:	Michael, Justin (Author), Nimchinski, Julia (Author)
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : John Wiley & Sons, Inc., [2023]
Subjects:	Teleconferencing. Business meetings. Special events > Planning.
Online Access:	Connect to the full text of this electronic book