Red thread thinking : weaving together connections for brillant ideas and profitable innovation /

Create products and services your consumers can't pass up--without the high cost of development Debra Kaye explodes conventional thinking about innovation and provides an approach that anyone or any business can use to expose the crucial links among observations, experiences, facts, and feeling...

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Bibliographic Details

Main Author:	Kaye, Debra (Author)
Other Authors:	Eickhoff, Julie (Narrator)
Format:	Audio eBook
Language:	English
Published:	[Place of publication not identified] : McGraw Hill-Ascent Audio, 2013.
Edition:	[First edition].
Subjects:	Creative ability in business. Creative thinking. Diffusion of innovations. Success in business. Downloadable audio books. Audiobooks.
Online Access:	Connect to the full text of this electronic book