The human side of innovation : the power of people in love with people /

"PepsiCo's and 3M's award-winning chief design officer reveals the secret to creating life-changing innovations: putting the human factor at the center of everything. In every industry, new technologies have lowered the barrier to entry like never before. Either you design exceptional...

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Bibliographic Details

Main Author:	Porcini, Mauro (Author)
Format:	eBook
Language:	English
Published:	Oakland, CA : Berrett-Koehler Publishers, [2023]
Edition:	First edition.
Subjects:	New products. Industrial design. Design > Human factors. Human engineering.
Online Access:	Connect to the full text of this electronic book