The Medici effect : what elephants and epidemics can teach us about innovation /

Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples on how we can turn the ideas we discover into path-breaking innovations.

Bibliographic Details
Main Author: Johansson, Frans (Author, Narrator)
Format: Audio eBook
Language:English
Published: Old Saybrook : Tantor Audio, 2017.
Edition:Unabridged.
Subjects:
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Call Number: HC79.T4 J625 2017ab
 
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HC79.T4 J625 2017ab Available