Your customer rules! : delivering the Me2B experiences that today's customers demand /

What you need to know about your customers Now more than ever, every interaction you have with customers is critical. Customers today have unlimited information at their fingertips'and can influence the purchase decisions and behaviors of millions of others. With this comes a shift in the balan...

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Bibliographic Details

Main Author:	Price, Bill, 1950-
Other Authors:	Jaffe, David, 1963-
Format:	eBook
Language:	English
Published:	San Francisco, CA : Jossey-Bass, A Wiley Brand, [2015]
Edition:	First edition.
Subjects:	Customer relations. Customer services. Consumer satisfaction. Consumer Behavior Service à la clientèle. Consommateurs > Satisfaction. BUSINESS & ECONOMICS > Industrial Management. BUSINESS & ECONOMICS > Management. BUSINESS & ECONOMICS > Management Science. BUSINESS & ECONOMICS > Organizational Behavior.
Online Access:	Connect to the full text of this electronic book