APA (7th ed.) Citation

Johnson, M. A., & Misiaszek, T. (2022). Branding that means business: How to build enduring bonds between brands, consumers and markets (First US hardcover edition.). Public Affairs.

Chicago Style (17th ed.) Citation

Johnson, Matt A., and Tessa Misiaszek. Branding That Means Business: How to Build Enduring Bonds Between Brands, Consumers and Markets. First US hardcover edition. New York: Public Affairs, 2022.

MLA (9th ed.) Citation

Johnson, Matt A., and Tessa Misiaszek. Branding That Means Business: How to Build Enduring Bonds Between Brands, Consumers and Markets. First US hardcover edition. Public Affairs, 2022.