Global perspectives on strategic storytelling in destination marketing /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Campos, Ana Claudia, 1966- (Editor), Almeida, Sofia, 1977- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : Business Science Reference, an imprint of IGI Global, 2022.
Series:	Advances in hospitality, tourism, and the services industry book series.
Subjects:	Place marketing. Tourism > Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Available Online