Bandwagon effects in high-technology industries /

Economists use the term "bandwagon effect" to describe the benefit a consumer enjoys as a result of others' using the same product or service. The history of videocassettes offers a striking example of the power of bandwagon effects. Originally there were two technical standards for v...

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Bibliographic Details
Main Author:	Rohlfs, Jeffrey H.
Format:	eBook
Language:	English
Published:	Cambridge, Mass. : MIT Press, ©2001.
Subjects:	High technology industries > United States > Case studies. INFORMATION SCIENCE/Technology & Policy INFORMATION SCIENCE/Internet Studies SCIENCE, TECHNOLOGY & SOCIETY/History of Technology Electronic books.
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Call Number:		HC110.H53 R64 2001eb

HC110.H53 R64 2001eb	Available