Social customer relationship management (Social-CRM) in the era of Web 4.0 /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Ammari, Nedra Bahri, 1973- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global, Business Science Reference (an imprint of IGI Global), [2022]
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:	Customer relations > Management. Social media > Economic aspects. Médias sociaux > Aspect économique. Electronic books.
Online Access:	Connect to the full text of this electronic book

Available Online