APA (7th ed.) Citation

IGI Global Online & Akel, G. (2022). Handbook of research on interdisciplinary reflections of contemporary experiential marketing practices. IGI Global, Business Science Reference (an imprint of IGI Global). https://doi.org/10.4018/978-1-6684-4380-4

Chicago Style (17th ed.) Citation

IGI Global Online and Gökhan Akel. Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices. Hershey, PA: IGI Global, Business Science Reference (an imprint of IGI Global), 2022. https://doi.org/10.4018/978-1-6684-4380-4.

MLA (9th ed.) Citation

IGI Global Online and Gökhan Akel. Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices. IGI Global, Business Science Reference (an imprint of IGI Global), 2022. https://doi.org/10.4018/978-1-6684-4380-4.