Handbook of research on interdisciplinary reflections of contemporary experiential marketing practices /

Bibliographic Details

Corporate Author:	IGI Global Online
Other Authors:	Akel, Gökhan, 1989- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global, Business Science Reference (an imprint of IGI Global), [2022]
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:	Marketing. Tourism. Management. Marketing Gestion. marketing. management. Electronic books.
Online Access:	Connect to the full text of this electronic book