Microeconomics and behavior /

Would also be accessible and engaging to students. The more common approach in this market has been to emphasize one of these dimensions or the other. For example, some texts have done well by sacrificing rigor in the name of user-friendliness. But although such books sometimes keep students happy,...

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Bibliographic Details

Main Author:	Frank, Robert H. (Author)
Format:	Book
Language:	English
Published:	New York : McGraw-Hill Education, [2021].
Edition:	Tenth edition.
Series:	McGraw-Hill series in economics.
Subjects:	Microeconomics. Economic man. Self-interest.