Strategic sport communication : traditional and transmedia strategies for a global sports market /
| Main Authors: | , |
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
New York :
Routledge, Taylor & Francis Group,
2022.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Physical Description: | 1 online resource. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781003031161 1003031161 9781000437355 |