Testing Business Ideas /

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation , this practical guide contains a library of...

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Bibliographic Details

Main Authors:	Bland, David (Author), Osterwalder, Alexander (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Wiley, 2019.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource