Marketing brands in Africa : perspectives on the evolution of branding in an emerging market /
| Corporate Author: | ProQuest (Firm) |
|---|---|
| Other Authors: | Appau, Samuelson (Editor) |
| Format: | eBook |
| Language: | English |
| Published: |
Basingstoke :
Palgrave Macmillan,
2021.
|
| Series: | Palgrave studies of marketing in emerging economies.
|
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
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