The rise and fall of mass communication /

"Mass communication theories were largely built when we had mass media audiences. The number of television, print, film or other forms of media audiences were largely finite, concentrating people on many of the same core content offerings, whether that be the nightly news or a popular televisio...

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Bibliographic Details
Main Authors: Benoit, William L. (Author), Billings, Andrew C. (Author)
Format: Book
Language:English
Published: New York, NY : Peter Lang Publishing, Inc., [2020]
Series:Mass communication and journalism (Peter Lang Publishing) ; v. 27.
Subjects:

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Call Number: P96.A83 B46 2020
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