The angel in the marketplace : adwoman Jean Wade Rindlaub and the selling of America /

"Ellen Wayland-Smith's ambitious and revealing book is in one sense a biography of Jean Wade Rindlaub, a major yet little-known figure in postwar American advertising, responsible for many of the most influential campaigns for domestic products (Betty Crocker, Chiquita Bananas, etc.). Yet...

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Bibliographic Details
Main Author:	Wayland-Smith, Ellen, 1966- (Author)
Format:	Book
Language:	English
Published:	Chicago : The University of Chicago Press, 2020.
Subjects:	Rindlaub, Jean Wade, > 1904-1991. Businesswomen > United States > Biography. Women in the advertising industry > United States > History > 20th century. Advertising and women > United States > History > 20th century. Advertising > United States > History > 20th century. Advertising. Advertising and women. Businesswomen. Women in the advertising industry. United States. 1900-1999 Biographies. History.

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Call Number:		HF5810.R56 W39 2020
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HF5810.R56 W39 2020	Available