The Apple Experience : Secrets to Building Insanely Great Customer Loyalty /

Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience."...

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Bibliographic Details

Main Author:	Gallo, Carmine (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	McGraw-Hill, 2012.
Edition:	1st edition.
Subjects:	Entrepreneurship. Success in business. Electronic books.
Online Access:	Connect to this electronic resource