So What? : How to Communicate What Really Matters to Your Audience /

Supercharge your success by answering the one question everyone cares about , So What?: How to Communicate What Really Matters to Your Audience contains practical techniques, examples, and exercises proven with thousands of winning salespeople, straight from Mark Magnacca, one of the world's le...

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Bibliographic Details

Main Author:	Magnacca, Mark (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	PH Professional Business, 2009.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource