Record Label Marketing /

Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world "how to" practiced in marketing war rooms. This industry-defining book is clearly illustrated throughout with figures, tables, graphs, and glossaries...

Full description

Bibliographic Details

Main Authors:	Hutchison, Tom (Author), Macy, Amy (Author), Allen, Paul (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Focal Press, 2005.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource