Kiss, Bow, or Shake Hands, Sales and Marketing : The Essential Cultural Guide-From Presentations and Promotions to Communicating and Closing /

How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean? Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do-and what to avoid-in any given sales or marketing situation, from...

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Bibliographic Details

Main Authors:	Morrison, Terri (Author), Conaway, Wayne (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	McGraw-Hill, 2011.
Edition:	1st edition.
Subjects:	Marketing. Consumer behavior. Electronic books.
Online Access:	Connect to this electronic resource