Maximizing Lead Generation /

Maximizing Lead Generation brings together everything B2B marketers need to know to plan and execute winning lead generation programs, hands-on. Short, snappy, and easy to use, it reflects the latest trends in lead generation, including social media, content marketing and lead nurturing. World-renow...

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Bibliographic Details

Main Author:	Stevens, Ruth (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Que, 2011.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource