UnMarketing, 2nd Edition /

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and stude...

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Bibliographic Details

Main Authors:	Stratten, Scott (Author), Stratten, Alison (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Wiley, 2016.
Edition:	2nd edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource