The Digital Handshake : Seven Proven Strategies to Grow Your Business Using Social Media /

Practical applications for using social media to boost your business Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the...

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Bibliographic Details

Main Author:	Chaney, Paul (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Wiley, 2009.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource