Why Corporate Social Responsibility Isn't a Piece of Cake /

Relying on the familiar clichés - "doing well by doing good," finding "win-win solutions" and being a "good corporate citizen" - accomplishes little in the bigger scheme of things. In fact, these platitudes sometimes encourage corporate social irresponsibility.

Bibliographic Details
Main Authors: Marques, José (Author), Mintzberg, Henry (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: MIT Sloan Management Review, 2015.
Edition:1st edition.
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