Why Big Data Isn't Enough /

As "big data" becomes increasingly integrated into many aspects of our lives, we are hearing more calls for revolutionary changes in how researchers work. To save time in understanding the behavior of complex systems or in predicting outcomes, some analysts say it should now be possible to...

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Bibliographic Details

Main Authors:	Chai, Sen (Author), Davenport, Thomas (Author), Fleming, Lee (Author), Zettelmeyer, Florian (Author), Perkmann, Markus (Author), Athey, Susan (Author), Taddy, Matt (Author), Shih, Willy (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	MIT Sloan Management Review, 2016.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource