Strategic and innovative pricing : price models for a digital economy /

Bibliographic Details

Main Authors:	Cöster, Mathias (Author), Iveroth, Einar (Author), Olve, Nils-Göran, 1947- (Author), Petri, Carl-Johan (Author), Westelius, Alf (Author)
Corporate Author:	Taylor & Francis
Format:	eBook
Language:	English
Published:	New York, NY : Routledge, 2020.
Series:	Routledge research in strategic management.
Subjects:	Pricing. Electronic books.
Online Access:	Connect to the full text of this electronic book