Food advertising and childhood obesity : examining food type, brand mascot physique, health message and media /

Bibliographic Details
Main Authors:	Esmaeilpour, Fariba (Author), Nashtaee, Mitra Shabani (Author)
Corporate Author:	Taylor & Francis
Format:	eBook
Language:	English
Published:	Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group, 2020.
Series:	Routledge studies in marketing ; 10.
Subjects:	Advertising and children > Health aspects. Obesity in children. Advertising > Food > Health aspects. Nutrition in mass media. Electronic books.
Online Access:	Connect to the full text of this electronic book

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