Visualizing taste : how business changed the look of what you eat /

Visualizing Taste explores transformations in what Americans conceived as a "natural color" of food between the 1870s and 1970s. It analyzes the role of business in creating the modern world of the senses by focusing on the origins and development of the use of visual appeals, particularly...

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Bibliographic Details
Main Author: Hisano, Ai (Author)
Format: Book
Language:English
Published: Cambridge, Massachusetts : Harvard University Press, [2019].
Series:Harvard studies in business history ; 53.
Subjects:

Evans: Library Stacks

Holdings details from Evans: Library Stacks
Call Number: TP370.9.C64 H57 2019
 
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TP370.9.C64 H57 2019 Available