Data-Informed Product Design /

The need to understand people lies at the core of any product design, and currently there are two standard ways to measure that understanding: big datasets and small research studies-aka "thick data." Most organizations favor big over thick, but in doing so they miss the larger picture. In...

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Bibliographic Details

Main Author:	Pavliscak, Pamela (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	O'Reilly Media, Inc., 2015.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource