Cybermarketing, 2nd Edition /

'Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and managers who need to know how to use the Internet to promote and sell their product. This new edition both follows on the success of and adds significantly...

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Bibliographic Details
Main Authors: Bickerton, Pauline (Author), Bickerton, Matthew (Author), Pardesi, Upkar (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Routledge, 2007.
Edition:2nd edition.
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