Customers First : Dominate Your Market by Winning Them Over Where It Counts the Most /

"B.J. Bueno and his team at The Cult Branding Company respect and understand what so many strategists miss: before we can be experts on product, sales, or the market, we must fi rst be experts on human nature. They have a proven track record of building healthy, sustainable businesses for some...

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Bibliographic Details

Main Author:	Bueno, Bolivar (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	McGraw-Hill, 2012.
Edition:	1st edition.
Subjects:	Entrepreneurship. Success in business. Electronic books.
Online Access:	Connect to this electronic resource