Breakout Strategies for Emerging Markets : Business and Marketing Tactics for Achieving Growth /

How big is your emerging market opportunity? Potential annual consumption will hit $30 trillion by 2025, with $10 trillion in India and China alone. Emerging economies are transforming markets worldwide-attracting multinationals, strengthening domestic firms, and launching local brands onto the glob...

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Bibliographic Details

Main Authors:	Sheth, Jagdish (Author), Sinha, Mona (Author), Shah, Reshma (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	PH Professional Business, 2016.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource