APA (7th ed.) Citation

McDowell, W., & Batten, A. (2005). Branding TV, 2nd Edition (2nd edition.). Routledge.

Chicago Style (17th ed.) Citation

McDowell, Walter, and Alan Batten. Branding TV, 2nd Edition. 2nd edition. Routledge, 2005.

MLA (9th ed.) Citation

McDowell, Walter, and Alan Batten. Branding TV, 2nd Edition. 2nd edition. Routledge, 2005.

Warning: These citations may not always be 100% accurate.