Creating a Data-Driven Enterprise in Media /

The data-driven revolution is finally hitting the media and entertainment industry. For decades, broadcast television and print media relied on traditional delivery channels for solvency and growth, but those channels fragmented as cable, streaming, and digital devices stole the show. In this ebook,...

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Bibliographic Details

Main Authors:	Thusoo, Ashish (Author), Sarma, Joydeep (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	O'Reilly Media, Inc., 2018.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource