Brand Advocates : Turning Enthusiastic Customers into a Powerful Marketing Force /

Praise for Brand Advocates "Ignite your Advocates! Fuggetta shows you how." -SCOTT MONTY , Head of Social Media, Ford "Creating and amplifying authentic Advocates should be front and center on every marketer's agenda. This book is a blueprint for how to turn genuine Advocates int...

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Bibliographic Details

Main Author:	Fuggetta, Rob (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Wiley, 2012.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource