Hidden in Plain Sight - How to Create Extraordinary Products for Tomorrow's Customers /

A global-innovation expert offers a new perspective on how consumers think and how to develop products and services that affect their everyday lives. Who are your next customers-not just the ones you are serving today but the ones you'll need three, five, or ten years from now? How do you figur...

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Bibliographic Details

Main Authors:	Chipchase, Jan (Author), Steinhardt, Simon (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	HarperCollins Publishers, 2013.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource