Find Your Next : Using the Business Genome Approach to Find Your Company's Next Competitive Edge /

Combat flat sales, capture new markets, and drive innovation using the Business Genome approach The Business Genome is a proprietary database that tracks company data, maps it across data of all industries, detects patterns, and determines precisely how that company should plan for the future. In Fi...

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Bibliographic Details

Main Author:	Kates, Andrea (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	McGraw-Hill, 2011.
Edition:	1st edition.
Subjects:	Creative ability in business. Creative thinking. Technological innovations. New products. Electronic books.
Online Access:	Connect to this electronic resource