Fashion marketing and communication : theory and practice across the fashion industry /

Bibliographic Details
Main Author:	Mitterfellner, Olga, 1978- (Author)
Corporate Author:	Taylor & Francis
Format:	eBook
Language:	English
Published:	Abingdon, Oxon ; New York, NY : Routledge, 2020.
Subjects:	Fashion merchandising. Advertising > Fashion. Clothing trade. Communication in marketing. Branding (Marketing) Electronic books.
Online Access:	Connect to the full text of this electronic book

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