Design Synthesis /

The biggest challenge in any marketplace is uncertainty. The major changes taking place in world economies, politics, and demographics has raised market uncertainty to its highest level in the past 50 years. However, with new markets opening up in emerging and developing economies, the opportunities...

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Bibliographic Details

Main Authors:	Britton, Graeme (Author), Torvinen, Seppo (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	CRC Press, 2013.
Edition:	1st edition.
Subjects:	Product management. Product differentiation. New products. Electronic books.
Online Access:	Connect to this electronic resource