Digital disruption in marketing and communications : a strategic and organizational approach /
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Abingdon, Oxon ; New York, NY :
Routledge,
2020.
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| Series: | Routledge studies in marketing ;
8. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Item Description: | Electronic resource. |
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| Physical Description: | 1 online resource. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780429203572 0429203578 9780429512032 0429512031 9780429518898 0429518897 9780429515460 0429515464 |