World building : transmedia, fans, industries /

"Thanks to modern technology, we are now living in an age of multiplatform fictional worlds, as television, film, the Internet, graphic novels, toys and more facilitate the creation of diverse yet compact imaginary universes, which are often recognisable as brands and exhibit well-defined ident...

Full description

Bibliographic Details

Corporate Author:	JSTOR (Organization)
Other Authors:	Boni, Marta (Editor)
Format:	eBook
Language:	English
Published:	Amsterdam : Amsterdam University Press, [2017]
Series:	Transmedia (Amsterdam, Netherlands) ; 2.
Subjects:	Imaginary places in mass media. Storytelling in mass media. Mass media > Social aspects. PSYCHOLOGY / Social Psychology. SOCIAL SCIENCE / General. Film theory & criticism. Electronic books.
Online Access:	Connect to the full text of this electronic book