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Using artificial intelligence in marketing : how to harness AI and maintain the competitive edge /

Bibliographic Details
Main Author: King, Katie, 1967- (Author)
Format: Book
Language:English
Published: London, United Kingdom ; New York, NY : Kogan Page Limited, 2019.
Subjects:
Marketing > Technological innovations.
Artificial intelligence.

West Campus Library: Stacks

Holdings details from West Campus Library: Stacks
Call Number: HF5415.1265 .K56 2019
 
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HF5415.1265 .K56 2019 Available