AI for marketing and product innovation : powerful new tools for predicting trends, connecting with customers, and closing sales /

Bibliographic Details
Main Authors:	Pradeep, A. K., 1963- (Author), Appel, Andrew, 1964- (Author), Sthanunathan, Stan, 1959- (Author)
Corporate Author:	EBSCOhost
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : John Wiley & Sons, Inc., [2019]
Subjects:	Marketing > Technological innovations. Artificial intelligence. Machine learning. Electronic books.
Online Access:	Connect to the full text of this electronic book

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