Service marketing strategies for small and medium enterprises : emerging research and opportunities /

Bibliographic Details
Main Authors:	Rahman, Muhammad Sabbir, 1981- (Author), Hossain, Md. Afnan, 1987- (Author), Zaman, Mahmud Habib, 1981- (Author)
Corporate Author:	IGI Global Online
Format:	eBook
Language:	English
Published:	Hershey, PA, USA : IGI Global, Business Science Reference, an imprint of IGI Global, [2019]
Series:	Advances in business strategy and competitive advantage.
Subjects:	Customer services > Marketing. Small business marketing. Small business > Customer services. Electronic books.
Online Access:	Connect to the full text of this electronic book

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