Media U : how the need to win audiences has shaped higher education /

Bibliographic Details
Main Authors:	Cooper, Mark Garrett (Author), Marx, John (Author)
Corporate Author:	JSTOR (Organization)
Format:	eBook
Language:	English
Published:	New York : Columbia University Press, [2018]
Subjects:	College publicity > United States > History. Universities and colleges > Public relations > United States > History. Education, Higher > Aims and objectives > United States > History. Electronic books.
Online Access:	Connect to the full text of this electronic book

Available Online