Assortments, Variety, and Choice.

Although consumers almost always say they want more options, research shows that when faced with too many choices, consumers are sometimes unable to make any decision at all. Decision science reveals the best tools to use to narrow your choices when deciding on everything from a movie to a soul mate...

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Bibliographic Details

Format:	Video
Language:	English
Language Notes:	In English
Published:	[San Francisco, California, USA] : The Great Courses, 2016. Kanopy Streaming, 2018.
Subjects:	Psychology. Documentary films. Education films. Internet videos.
Online Access:	Connect to this streaming video