Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan /

Bibliographic Details
Main Author:	Wohlfeil, Markus, 1969- (Author)
Corporate Author:	EBSCOhost
Format:	eBook
Language:	English
Published:	Abingdon, Oxon ; New York, NY : Routledge, 2018.
Series:	Routledge interpretive marketing research series ; 25.
Subjects:	Consumer behavior. Fans (Persons) > Psychology. Celebrities. Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book

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