B2B marketing strategy : differentiate, develop and deliver lasting customer engagement /

Bibliographic Details

Main Author:	Taylor, Heidi (Marketing consultant) (Author)
Corporate Author:	EBSCOhost
Format:	eBook
Language:	English
Published:	London, United Kingdom ; New York, NY : Kogan Page Limited, 2018.
Subjects:	Industrial marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book